Flourish is a team of the world's leading sustainable marketing experts

CEO & Founder
Sustainable Marketing Consultant

Maddy has led marketing agencies for 20+ years and founded Flourish in 2023 to make the transition to a purpose-led economy commercially desirable for major corporations. She has led marketing capability programmes for many of the world’s leading brands, is an experienced sustainable marketing leader, and is an assessor for the University of Cambridge Institute for Sustainability, Marketing, Media and Creative Programme (CISL MMC).

Sustainable Marketing Associate

Alexis is an experienced learning designer and capability programme leader, having worked in client, agency and media owner roles for over 25 years. She is a co-author of Sustainable Marketing: The Industry’s Role in a Sustainable Future, co-developer of the Sustainable Marketing Compass, and an assessor for CISL MMC.

Lead Developer

Cameron is a developer and entrepreneur with over eight years of experience delivering innovative solutions for start-ups and SMEs. Specialising in building websites, apps, and tools without writing code, Cameron empowers businesses with efficient, scalable, and creative problem-solving.

Chief Client Officer

A senior business leader across large corporates and B Corps, Jennifer believes in the power of big business. Having driven and delivered commercial value, digital transformation and sustainable impact in roles across the UK, EU and US, her expertise now lies in sustainability strategy for value-creation. Her passion for responsible AI builds upon her studies with Cambridge Institute of Sustainable Leadership, CFA Institute and the School of Systems Change. 

General Manager

Jesse is a versatile leader with experience in advertising and ecommerce, developed through creative work with brands like Nike, Selfridges, and British Vogue. At Flourish, he is passionate about turning sustainability from a niche interest into a movement that resonates with everyday consumers, engaging them in ways that make them pause, consider their impact, and, ultimately, make choices they feel good about.

Chief Product Officer

Julian brings a wealth of experience in digital product development to his role as Chief Product Officer at Flourish. Having designed, developed and scaled tech products for enterprise and consumer products, he’s renowned for combining his strategic vision and sharp eye for detail to craft innovative products with exceptional user experiences. With a deep passion for developing products and services that serve humanity, Julian believes that sustainable values should be embedded at the heart of every business.

Behaviour Change Strategist

Lindsay helps drive purposeful impact through brand and communications strategy rooted in real human behaviour. She specialises in B2C and B2B audience behaviour, brand purpose strategy, value proposition and positioning, messaging strategy, campaign strategy.

Operations Director

Rachael has decades of programme manager, adept in working with the frameworks and processes of some of the world’s leading brands. She has led multiple sustainability-focused programmes for brands including Nike, Nestlé and Barilla, and completed the B Corp certification process for her previous agency.

People & Culture Lead

Lizzie leads Flourish’s people and culture initiatives with a human-centred approach, ensuring impactful and jargon-free solutions to complex workplace challenges. With years of experience across both small independents and large corporations, she understands the value of professional HR support for businesses of all sizes.